Corporate Social Responsibility for Inbound Tour Operators in Vietnam: Perception and Reality and introducting Travelife Certification for the Travel sector
Introduction “The tourism sector has been a major factor in job creation, economic development and poverty alleviation in Vietnam, leaving no doubt that tourism has played a crucial role in our country’s overall socio-economic development,” said Vice-President Nguyen Thi Doan of the Socialist Republic of Vietnam at The World Travel & Tourism Council’s Global Leaders…
Designing research with creativity: arts-based methods as a way to co-create with destinations
Understanding the complexity of a destination is core when developing a new project or new interventions. Besides the understanding phase, there is also the phase of involving all the stakeholders, the assessment phase and so forth. Being successful in destination management is quite hard as destinations are full of complexities and local policies, local culture…
Tourism with a conscience – An empircal investigation of the perception of travelers on CSR-certification of tour operators based in Germany
Introduction The thesis underlying this article investigated the Corporate Social Responsibility (CSR) commitment of tour operators based in Germany. Tour operators are organizations that have the power to influence the journeys that tourists experience. The research uncovered that certification of tour operators and the communication of sustainable tourism through CSR-labels is an emerging issue .…
THE BUAS Tourism Panel: A project with long-term vision
One of the most important issues in destination management is quality of life. Quality of life is the variable most tourism professionals, researchers, and tourists themselves arrive at when asking “why?” Why do people travel, why must destinations be managed, what is the added value of a tourism industry? Underneath the myriad reasons for these…
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Destination Brand Identity in the Process of Destination Branding: A case Study of Shiraz, Iran
Introduction The application of branding techniques to places is receiving increasing attention from academics and practitioners. Driving this interest are efforts of places to attract talented immigrants, influential investors and domestic as well as international tourists. Simon Anholt (2005), a pioneer policy advisor, believes that “a globalized world is a marketplace where country has to…