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TDM Insights

TDM Insights

Tourism Destination Management

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Destination Image

Picture by Enoch Appiah, Ghana

Destination Image and Diaspora Engagement in Tourism Development: Views of the Netherlands-based Ghanaian Diaspora

Ada Adoley Allotey
1st June 2019

Introduction Tourism is an important asset of the Ghanaian economy, the fourth highest in foreign exchange earnings after cocoa, gold and remittances, and provides both direct and indirect employment. The total contribution of tourism to the country’s Gross Domestic Product (GDP) in 2017 was 6.2% (about $2.9 million) and tourism contributed to 5.3% (682,000) of…

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Banksy art by Eric Ward

PEGIDA and the social conflict in Dresden: An investigation of the economic, social and cultural impact

Laura Gorlero
1st June 2019

Introduction In the era of globalisation, cities are pushed into constantly increasing competition at both national and international level. Nowadays cities are regarded as complex enterprises, as they are actively using their resources to achieve higher competitiveness in the economic, social or cultural fields, to keep current and attract new economic activities, residents and visitors (Benzidane&Ramdani,…

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Big Data: Its possibilities for facilitating customised tourism for Chinese tourists

Xin Zhong
1st June 2019

Introduction The term “Big Data” started its drastic growth “journey” in the 1990s (Diebold, 2018; Cox & Ellsworth, 1997; Mashey, 1998; Lohr, 2013), and has become especially important in the “last decade” (Akoka, Comyn-Wattiau, & Laoufi, 2017, p. 106; Baggio, 2016). In effect, big data has had a major impact on the tourism industry and throughout the…

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The application of experiential marketing in destination management – Recommendations for an integrated e-marketing strategy to promote Europe in Canada

Bernadett Papp
1st June 2017

Introduction The goal of this thesis research project was to develop ideas for an integrated e-marketing strategy, based on the principles of experiential marketing, to promote Europe on the Canadian outbound market. The research was conducted in cooperation with the European Travel Commission (ETC) and contributes towards the activities of ETC on the Canadian market.…

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Van Gogh’s Europe Project: promoting international tourism, culture and heritage

Bernadett Papp, Wesley Put-van den Beemt and Ondrej Mitas
1st June 2017

Introduction The following article tells the story of an external project NHTV conducted at museums and heritage sites related to the painter Vincent van Gogh. This research was conducted by TDM Master lecturers Wesley Put and Ondrej Mitas and alumni Joris Dibbits, Sven Freerks and Bernadett Papp, as well as current and former bachelor students…

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More to See

The Digital Bow – Empowering initiatives of indigenous community-based tourism during a pandemic

12th December 2021 By Anna Maria Freitag

From an online journey to a physical presence in a destination: digital strategies for the recovery of the industry post-COVID19. The case of the Van Gogh Sites Foundation

12th December 2021 By Talita Lemes & Celiane Camargo-Borges

Keywords

AIDA theory animal welfare awareness changes citizen empowerment community-based community involvement COVID-19 Crisis customer journey decision making Destination Management destination recovery digital dog management programme EIFMeT ethnography feedback Free-roaming dogs Greece greenwashing iceberg model ICT Indonesia investment local context locals management marketing multi-stakeholder overtourism residents Rhodes rural shared space social impacts Sustainability Sustainable tourism technology tourism education tourism growth tourist-animal encounters travel advice travel experience Urban tourism

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About TDM Insights

The Master in Tourism Destination Management is proud to present its own online journal “TDM Insights”. The journal is an opportunity for selected programme alumni to present a summary of their master dissertations. BUAS lectureres and other academics and practicioners discuss their work and evaluate their contribution to the tourism literature. Moreover, the editors of TDM Insights invite tourism professionals and experts from other industries to contribute columns on contemporary issues in tourism and destination management.

Recent

  • Editorial – Issue V
  • The Digital Bow – Empowering initiatives of indigenous community-based tourism during a pandemic
  • From an online journey to a physical presence in a destination: digital strategies for the recovery of the industry post-COVID19. The case of the Van Gogh Sites Foundation
  • Work-Integrated Learning: an approach to facilitate continuous innovation in higher tourism education
  • The future of work

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Keywords

AIDA theory animal welfare awareness changes citizen empowerment community-based community involvement COVID-19 Crisis customer journey decision making Destination Management destination recovery digital dog management programme EIFMeT ethnography feedback Free-roaming dogs Greece greenwashing iceberg model ICT Indonesia investment local context locals management marketing multi-stakeholder overtourism residents Rhodes rural shared space social impacts Sustainability Sustainable tourism technology tourism education tourism growth tourist-animal encounters travel advice travel experience Urban tourism

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